Future Product Days 2026

The World Stage for Product Management and Leadership

Join Europe's Flagship Event for Digital Innovation, Product Design, Strategy and Leadership – at a conference like no other.

Strategy & Leadership

Highlight Sessions

These are our highlight sessions, especially crafted for Managers and Leaders. Many more sessions will follow in the future. Stay ahead for more to come.

Talk
22 Sep
(
Tue
)
09:10 - 09:40
Stage 3
Strategy & Leadership

Running an AI-Native Enterprise

Lessons from Production

Boyan Dimitrov
SIXT
Workshop
22 Sep
(
Tue
)
10:20-12:10
Breakout 6
Strategy & Leadership

Workshop: Tactical Product Moves (Tuesday session)

A practical toolset to help you make confident product decisions (110 min)

Krasi Bozhinkova
Owtcome
Ewald Schrap
Owtcome
Talk
22 Sep
(
Tue
)
10:30 - 11:00
Stage 1
Strategy & Leadership

Make the Leap to Intelligent Products

Closing the gap to the rising expectations of your users

Joacim M. Jeppesen
Framna
Talk
22 Sep
(
Tue
)
11:10 - 11:40
Stage 2
Strategy & Leadership

Stop Discovering. Start Deciding.

Why learning more won’t save your product, but deciding sooner will.

Janina Franzkowiak
SimplerQMS
Talk
22 Sep
(
Tue
)
13:10 - 13:40
Stage 3
Strategy & Leadership

Design of One

How to Build Influence Before You Have a Team

Makenzi LeMay
name.com
Workshop
22 Sep
(
Tue
)
13:15 - 14:15
Breakout 4
Strategy & Leadership

Workshop: 3 AI Tools for Product Managers and Leaders

A hands-on workshop for leaders and for others eager to learn more about strategic AI capabilities

Dr. Joan Palmiter Bajorek
Clarity AI
Talk
22 Sep
(
Tue
)
14:00 - 14:30
Stage 3
Strategy & Leadership

Rethinking Product Leadership in Cross-Functional Environments

How to lead beyond silos and unlock the real power of cross-functional teams

Tobias Freudenreich
Hey Clarity
Talk
22 Sep
(
Tue
)
14:40 - 15:10
Stage 2
Strategy & Leadership

Making Better Decisions

A mental toolkit for designers and decision-makers

Julia Frederking
Novo Nordisk
Talk
22 Sep
(
Tue
)
14:50 - 15:20
Stage 3
Strategy & Leadership

Lead with Strengths

How to lead design teams with a strengths-based approach

Dian Wessels
myTomorrows
Workshop
22 Sep
(
Tue
)
15:10-16:40
Breakout 5
Strategy & Leadership

Workshop: Closing the Loop (Tuesday session)

How to turn discovery insights into confident product decisions

Janina Franzkowiak
SimplerQMS
Talk
22 Sep
(
Tue
)
16:00 - 16:30
Stage 1
Strategy & Leadership

Your AI Strategy Is Too Small

Why racing to save time with AI is the least ambitious thing you could do with it.

Martin Eriksson
Tech Nation
Workshop
23 Sep
(
Wed
)
10:10 - 11:40
Breakout 5
Strategy & Leadership

Workshop: Closing the Loop (Wednesday version)

How to turn discovery insights into confident product decisions (90 min)

Janina Franzkowiak
SimplerQMS
Talk
23 Sep
(
Wed
)
10:10-10:40
Stage 3
Strategy & Leadership

Produktgefühl: Why do some Product Managers develop faster than others?

How to go beyond the theory and develop real expertise as a Product Manager

Shaun Russell
Hey Clarity
Workshop
23 Sep
(
Wed
)
10:20 - 12:20
Breakout 6
Strategy & Leadership

Workshop: Tactical Product Moves (Wednesday session)

A practical toolset to help you make confident product decisions (110 min)

Ewald Schrap
Owtcome
Krasi Bozhinkova
Owtcome
Talk
23 Sep
(
Wed
)
11:00 - 11:30
Stage 3
Strategy & Leadership

Connecting Product Teams to Business Strategy

Connecting product teams to business strategy

Jesper Nørding Pedersen
Forte Advice
Talk
23 Sep
(
Wed
)
11:40 - 12:10
Stage 3
Strategy & Leadership

The Ørsted Product Management Compass

Finding direction for product management in the enterprise

Ather Nawaz
Ørsted
Jesper Poulsen-Hansen
Ørsted
Panel or Chat
23 Sep
(
Wed
)
12:30-13:00
Polestar Stage
Strategy & Leadership

Stop Running. Start Thinking.

Why Leadership Requires Space – Fireside Chat

Cassidy Fein
Microsoft
Gerhard Kühne
OTTO
Luciano Lykkebo
Future Product Days
Talk
23 Sep
(
Wed
)
13:30 - 14:00
Stage 1
Strategy & Leadership

Momentum as a Discipline

A powerful portrait for leaders and seniors of how to build execution momentum

Klara Emilie Stralendorff Dahl
Pandora
Talk
23 Sep
(
Wed
)
13:40 - 14:10
Stage 3
Strategy & Leadership

Clarity for Product People

How to create the alignment, speed, and understanding your team needs to succeed

Arne Kittler
Hey Clarity / Product at Heart
Talk
23 Sep
(
Wed
)
15:10 - 15:40
Stage 1
Strategy & Leadership

The Real AI Race Is Being Won Elsewhere

The AI advantage isn't in the tools you don't have. It's in the ones you're already paying for.

André Fangueiro
Human_lab
Andreas Melvær
Partner at SmplCo
Workshop
23 Sep
(
Wed
)
15:30 - 16:45
Breakout 5
Strategy & Leadership

Workshop: The Autonomy Ladder — Deciding How Much Freedom to Give Your AI Agent

A hands-on workshop on designing guardrails for agentic AI

Mahrukh Zulfiqar
LEGO Group
Panel or Chat
23 Sep
(
Wed
)
16:10 - 16:40
Stage 2
Strategy & Leadership

The Competitive Shift: AI, Women and the Future of Commerce

A Women in eCommerce Denmark panel discussion

Bugge Holm Hansen
Copenhagen Institute for Futures Studies
Mie Bilberg
Danish Industry (DI)
Newsha Ghoreishi
Copenhagen Airport
Emilia Lindfors
Luxplus
Masterclass
24 Sep
(
Thu
)
09:00 - 15:00
Masterclass room
Strategy & Leadership

Masterclass 6: Leading with Clarity

Vision, Strategy & Roadmaps for the AI-Shaped Era

Christoffer Vinther-Hoj
Framna
Tobias Freudenreich
Hey Clarity
Arne Kittler
Hey Clarity / Product at Heart
Shaun Russell
Hey Clarity
Thomas Kuperus
Framna
A Conference like no other

What to expect at the Future Product Days

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Inspiration, Ideas & Foresight

Mediocre is not your Design. Become a leader of ideas and stay at the forefront of what users demand of products tomorrow.

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Workshops & Masterclasses

Choose between a variety of shorter workshops or add a full-day Masterclass to your ticket.
For Designers, Engineers and Managers.

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Networking and
Social Fun

Meet, chat, play or relax.
A broad mix of engaging activities, bars and chill-out areas are waiting for you and your crew.

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Tech Expo

Select Exhibitors showcase their products and services for you to see, try and experience.
An informative add-on to your conference day.