Product Design & UX

Chat with Don Norman (afternoon repetition)

A chat with one of the world's most influential thinkers in design and usability

Topic World
Product Design & UX
Date & Location
13:20 - 14:00
Stage 1
Type
Language
English

About this Session

Join guest host Sarah Thompson for a 40-minute on-stage interview with Don Norman, diving into the key questions of our times when it comes to product design.

There will also be time for questions from the audience.

This chat is a live-repetition of the chat with Don in the morning for those you couldn't make it in the first round.

Your speaker(s)

Don Norman
Co-Founder
Don Norman
Nielsen Norman Group

Sponsored by

More Sessions

Check out more Sessions from this Topic World:

Product Design & UX

24 Sep
09:00 - 09:30
Stage 1
Product Design & UX

How To Measure UX and Impact of Design

How to establish team-specific design KPIs and track them efficiently

Vitaly Friedman
Vitaly Friedman
SmashingMag Media
25 Sep
09:15 - 09:45
Breakout 4
Product Design & UX

Design Outside In

How to connect strategic design in large enterprises with an ever changing world

Stijn Janssen
Stijn Janssen
Novo Nordisk
25 Sep
09:15 - 09:45
Breakout 5
Product Design & UX

A Practical Guide to Ergonomic UX Design

How LAMY applied core ergonomic principles to mobile UX

Tilman Scheipers-Quint
Tilman Scheipers-Quint
LAMY
Nergis Kuru
Nergis Kuru
Snapp X
09:20 - 09:30
Stage 1
Product Design & UX

Morning Intro to Don Norman

Prelude to the stage chat

Sarah Thompson
Sarah Thompson
Live Neuron Labs
Don Norman
Don Norman
Nielsen Norman Group
25 Sep
09:30 - 10-30
Breakout 6
Product Design & UX

Mini-Workshop: Using the ESI framework

Learn how to save your company money, protect users, and highlight the role of design in depoying AI.

Konrad Piercey
Konrad Piercey
KNP Design Co.
09:30 - 10:10
Stage 1
Product Design & UX

Chat with Don Norman (morning session)

A chat with one of the world's most influential thinkers in design and usability

Don Norman
Don Norman
Nielsen Norman Group
25 Sep
10:00 - 10:30
Breakout 4
Product Design & UX

Building a good Product together

A tale from a Software Engineer’s point of view.

Julia Maksimchik
Julia Maksimchik
Netflix
25 Sep
10:10 - 10:40
Stage 1
Product Design & UX

The Future of Product Creators

Why convergent thinking will become the decisive factor

Tobias Ahlin
Tobias Ahlin
Github
25 Sep
10:45 - 11:15
Stage 1
Product Design & UX

The AI Adoption Gap: Why Great Features Go Unused

Revealing the hidden obstacles between your AI features and user adoption

Kate Moran
Kate Moran
Nielsen Norman Group
25 Sep
10:45 - 11:15
Stage 2
Product Design & UX

Robust or Agile - How to Get Both in UX Research

Expect practical examples, honest reflections, and bold ideas

Veronica Naguib
Veronica Naguib
ImpactSense
25 Sep
10:45 - 11:15
Breakout 4
Product Design & UX

Beyond process: Elevating Product Quality

Empower your teams and improve your product impact with an actionable quality framework.

Leo Nathorst-Böös
Leo Nathorst-Böös
Framna Sweden
25 Sep
11:00 - 12:00
Expo Hall
Product Design & UX

Mini Workshop: Crafting a UX Product Vision through Collaboration and Creativity (morning)

Get hands-on experience in how to conduct a UX product vision workshop

Stefanie Guegel-Wild
Stefanie Guegel-Wild
Siemens Healthineers
Timo Freitag
Timo Freitag
Siemens Healthineers
25 Sep
11:30 - 12:00
Breakout 4
Product Design & UX

X-Ray Vision: Reveal the Hidden Forces Driving User Behavior

Behavioral Science Insights to Supercharge UX and Product Design

Sarah Thompson
Sarah Thompson
Live Neuron Labs
25 Sep
11:30 - 12:00
Stage 2
Product Design & UX

Designing an AI-Powered Search Engine Experience

About the technology that delivers smarter, more relevant results.

Jens Hofman Hansen
Jens Hofman Hansen
Vertica
25 Sep
12:15 - 12:50
Breakout 4
Product Design & UX

How To Measure UX and Impact of Design

How to establish team-specific design KPIs and track them efficiently

Vitaly Friedman
Vitaly Friedman
SmashingMag Media
25 Sep
12:15-12:45
Stage 2
Product Design & UX

Psychology in Product Design

Craft Exceptional User Experiences by Understanding the Science of the Mind

Frederikke L. Tholander
Frederikke L. Tholander
25 Sep
12:15-12:45
Stage 1
Product Design & UX

Born Digital: How AI-Native Research Is Rewriting UX

Your invitation to rethink what’s possible.

Valentina Rosa
Valentina Rosa
Userlytics
12:40 - 13:10
Stage 2
Product Design & UX

Designing Influence

Using your design thinking mindset to influence company culture

Dian Wessels
Dian Wessels
myTomorrows
25 Sep
13:00 - 13:30
Breakout 4
Product Design & UX

User Research in the Age of AI

Why Researchers are more needed than ever before

Julian Della Mattia
Julian Della Mattia
DuckDuckGo
25 Sep
13:00 - 14:00
Expo Hall
Product Design & UX

Mini Workshop: Crafting a UX Product Vision through Collaboration and Creativity (afternoon)

Get hands-on experience in how to conduct a UX product vision workshop

Stefanie Guegel-Wild
Stefanie Guegel-Wild
Siemens Healthineers
Timo Freitag
Timo Freitag
Siemens Healthineers
13:20 - 14:00
Stage 1
Product Design & UX

Chat with Don Norman (afternoon repetition)

A chat with one of the world's most influential thinkers in design and usability

Don Norman
Don Norman
Nielsen Norman Group
25 Sep
13:45 - 14:15
Stage 2
Product Design & UX

Mixed Reality - User Testing on a Holodeck

Portable and immersive - Sharing hands-on experiences with mixed reality in user testing

Anja Kürten
Anja Kürten
Siemens Healthineers
Stephan Nufer
Stephan Nufer
Siemens Healthineers
25 Sep
13:45 - 14:15
Breakout 4
Product Design & UX

The key to successful design in your company isn’t just the designers...

—it’s designers AND everybody else!

Robert Fransgaard
Robert Fransgaard
ex H&M, Salesforce & Pleo
25 Sep
15:15 - 15:45
Stage 1
Product Design & UX

China’s Super Apps

Lessons to learn from the world’s largest digital economy

Christina Boutrup
Christina Boutrup
All Sessions
Don Norman
No items found.