Product Design & UX

The Art of Product Deprecation: Knowing When to Let Go (23 Sept version)

Why killing a feature is often the bravest growth move a product team can make.

Date & Location
23 Sep
(
Thu
)
2027
Track
Product Design & UX
Type
Talk
Language
English

About this Session

This is a general talk to all product people, with a focus on those who control priorities and roadmaps, who have difficult stakeholders, who have seen declines in performance, who have seen increases in features without correlating business return, and those looking to build healthy product teams.

Stephanie’s talk advocates that the fastest way to product growth is through deprecation, and that killing features and functionality is a healthy part of the product lifecycle.

When products are loaded with ideas, it dilutes the focus of what users need to solve their problems. She’ll talk about how to evaluate when it’s the perfect time to refocus to make space for new opportunities. This session will challenge the belief that more is better, and shows why the bravest, most impactful product decisions often begin with saying “goodbye.” This talk is for product managers and leaders looking to build a culture of thoughtful product decision-making, tackle growing feature complexity without corresponding business value, and empower their teams to challenge what exists, let go of what no longer works, and make room for meaningful innovation. Conference attendees will walk away with a clear view on: 1. How to diagnose when a feature is holding a product back 2. A repeatable decision framework for deprecation 3. How removing complexity accelerates learning and unlocks new growth 4. Why simplifying is often the most customer-obsessed move one can make.

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The Art of Product Deprecation: Knowing When to Let Go (22 Sept version)

Why killing a feature is often the bravest growth move a product team can make.

Stephanie Musat
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