About this Session
You can now prototype a product in minutes. But can you predict if it will succeed?
💪 That’s where behavioral science comes in.
This session pulls back the curtain on the psychology that drives user decisions — the unseen forces behind attention, engagement and adoption.
Whether you’re designing with AI or not, your success depends on understanding human behavior. Without it, even the most advanced technology and polished designs will fall flat.
In this session, you’ll:
- Learn the key behavioral insights every creator should know
- Uncover the hidden barriers and motivators behind user decisions
- See behavioral science in action to design smarter, more effective experiences
The future of UX isn’t about the tools we use. It’s about the real value we create for the humans who use them.
