Caroline Rossing

Caroline Rossing is heading up the Human Interface Design team at Bang & Olufsen on a mission to humanise technology and make it feel like magic, continually pushing for experiences that resonate with users on both practical and emotional levels.

At Bang & Olufsen, Caroline champions design approaches that respect the company’s heritage of elegant physical products while elevating their digital touchpoints and interactions. Her work helps ensure that every interaction - from product interfaces to embedded and app software- feels natural, engaging and aligned with the brand’s ethos of beauty and function.

With a background in UX strategy and cross-disciplinary leadership, Caroline works at the intersection of hardware, software, and brand experience, translating complex technology into intuitive, meaningful interactions. She is passionate about building teams that combine systems thinking, creativity, and deep user empathy to shape the future of connected experiences.

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