Product Design & UX
Audio Branding Strategist & CEO
at
Sonic Minds ApS

Karsten Kjems

Copenhagen, Denmark

About the speaker

Karsten Kjems is the CEO of Sonic Minds and a specialist in audio branding and sonic UX. He works with product leaders, designers, and engineers to treat sound as part of the product experience, not an afterthought, aligning product interaction sounds, voice, and brand assets with trust, usability, and perceived quality. With 20+ years of experience as a strategist and international awards juror, and a past career as a professional jazz drummer, he translates rhythm and attention into practical frameworks for digital products and campaigns. Sonic Minds’ client work includes Volvo, ASUS, Whirlpool, and Carlsberg Group.

Sep 22
12:10 - 12:00
Talk
Product Design & UX

Scaling Sonic UX:

The Bang & Olufsen Audio Design System

Karsten Kjems
Caroline Rossing
John Cleworth