Eugene is a Global CX & Business Solutions Leader at Roche’s Global Pharma Strategy. He is a passionate Customer Experience advocate, an evangelist for all things #HumanCenteredDesign, and specialises in business transformation across complex and highly regulated industries.

Drawing on 15 years as a Customer Experience Strategist & Architect at global firms including Accenture, Citibank, Ernst & Young, andVisa, Eugene has successfully helped both private and public institutions drive operational excellence and build customer-centric products & businesses to achieve commercial excellence – with a focus in digital banking and customer engagement.

Trained at IDEO-U (Service Design) and with deeper knowledge in Communications and Psychology from Boston University, his work is built on the ethos of human-centricity as a competitive advantage. Out of office, you will find him at the gym or practising yoga - attempting to attain his YTT-200 certification.