About this Session
Those that carry out research are often caught between two forces: the demand for speed in agile environments and the need for credibility and depth in their work. Too much rigour can slow things down. Too much agility can dilute insight. But what if we could do both?
In this session, we’ll explore how today’s leading teams are embracing a new mindset: one that fuses agility with rigour to produce insight that’s both rapid and reliable.
Expect practical examples, honest reflections, and bold ideas on how to navigate this evolving landscape. Whether you're a researcher, designer, or product lead, this talk will leave you rethinking what’s possible for UX research.
